The Fancy Dress parade is celebrated as the main day of the week of the local Benidorm Fiestas Patronales .This event is held being on the second or third Thursday of the month of November depending on the calendar.
The history of the Benidorm Fancy Dress Party began around the 1990s. This was due the Benidorm Half Marathon held on November 21 or 22 of each year, participants from Great Britain began to congregate for this sports event, most of them from the same Runners club.
The now Traditional End of Season Benidorm Fancy Dress Party has grow over the past 20 years from it’s start as a Promotional gimmick by Manolo from Sinatras Bar. He offered anyone who turned up on the day a Free Drink. This offer is now not in place as the attendance is now at 40,000 plus people attending the one day street party, although 2021 was less due to the Covid Pandemic.